Social media data

Best time to post on TikTok in 2026

Which days and hours should you post on TikTok? Two large public studies answer, and they don't always agree: here are both, without choosing for them.

Times are in your audience's local time zone: they apply as they are, wherever you are.

According to Buffer

Peak slots
Sunday 9:00 · Monday 13:00 · Sunday 13:00
Strongest window
Every day, 18:00–23:00
Best day
Saturday
Quietest days
Wednesday

According to Sprout Social

Best days
Monday, Tuesday, Wednesday, Thursday and Friday
Quietest days
Saturday and Sunday

The week day by day, according to Sprout Social

Monday15:00–17:00
Tuesday14:00–18:00
Wednesday13:00–20:00
Thursday13:00–17:00
Friday15:00–17:00
SaturdayNo recommended slot
SundayNo recommended slot
See the TikTok benchmarks

Sources

  1. BufferThe Best Time to Post on TikTok in 2026Published 14 September 2026 · 7.1m posts analysed
  2. Sprout SocialBest Times to Post on Social Media in 2026Published 31 March 2026 · 2bn engagements · 307k profiles

Figures checked on each publisher's page on 21 September 2026. Studies get updated: check on their site.