Facebook, run by Sofia
Sofia writes for Facebook from your photos, in your voice, and posts at the hours your customers are around.
Try it freeWhat Sofia does there
The right crop
Your photos, cropped for Facebook: posts with a photo or a video.
The right tone
Copy written for Facebook, not pasted from another network, to stay in touch with your customers and your local community.
The right time
Your opening hours and your results decide when each post goes out.
The right numbers
Every post on Facebook is measured, and Sofia keeps what works.
Everything Facebook asks of you, Sofia does.
- The right cropInstagram 4:5
@maisonlumiere
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@maisonlumierePhotooriginal sound · maisonlumiereYour media. Your reality. Nothing invented.Your photos, in the Facebook format
You show what you do; Sofia crops each photo for Facebook and shows you the exact preview before it goes out.
Try it free - The right toneOne dish. Every network.A different caption for every network.
Roast pollack, seaweed butter, picked this morning. Tonight only.
On tonight's menu: roast pollack with seaweed butter. Service from 7pm, booking advised.
The pollack arrives whole at 5pm. Twenty seconds of filleting.
Pollack, seaweed butter. Two seats left at the counter.
Coming soonOur fishmonger delivers straight from Brittany. An example of what a short supply chain changes.
Coming soonCopy written for Facebook
Not pasted from another network: Sofia writes in your voice, with the length and the codes of Facebook.
Try it free - The right time
When to post on Facebook
Two large public studies, read on a single grid, in local time. And the network’s benchmarks, with their sources.
Try it free - The right numbers
You know what works
Every post is tracked. The weekly report tells you what people liked, and the following week takes it into account.
Try it free
Keep reading
GrowthDigital growth for small businessesAccessible and effective marketing strategies for small businesses looking to grow online: where to start, what to publish and how to measure it.Read the article
PublishingMulti-channel publishing made simpleHow Sofia helps small businesses publish to Instagram, Facebook and X from a single place, with each post adapted to the format of its network.Read the article
AnalyticsMeasuring social media ROI for small businessesA practical guide to measuring social media ROI for a small business: track what matters, skip vanity metrics and link your posts to real customers.Read the article
Still have a question?
Answers to the questions we hear most.
ContactA question or a demo? The team answers quickly.Who is Sofia for on Facebook?
Independents and small businesses who want to be on Facebook without spending their evenings there: restaurants, shops, coaches, tradespeople… Sofia learns your business from your website, then writes in your voice.
Does Sofia post to Facebook automatically?
You choose. In approval mode, you review each post before it goes out; in automatic mode, Sofia posts on her own at the planned time. You can switch modes whenever you like.
How is this different from a tool that writes text?
A generator writes a text when you ask for one. Sofia runs your Facebook account over time: she starts from your photos and your business, prepares the week, picks the slots and posts.
Does Sofia post anywhere other than Facebook?
Yes. Today Sofia posts on Instagram, Facebook, and X. From a single photo, she writes a version for each network you connect.
Facebook every week, without giving up your evenings.
Share your website. Sofia learns your business and prepares your first week on Facebook.